The sale will be the first IEO on Bitfinex’s rebranded initial exchange offering platform
Source: https://cointelegraph.com/news/kim-dotcom-to-sell-his-built-on-bitcoin-token-next-month-on-bitfinex
Kim Dotcom to Sell His ‘Built on Bitcoin’ Token Next Month on Bitfinex
September 24, 2019
CoinTelegraph