WisdomTree, an asset manager specializing in exchange-traded funds, is vying to become one of the first established U.S. financial firms to offer clients digital assets, including a so-called stablecoin whose value is closely linked to the U.S. dollar.
Source: https://www.coindesk.com/wisdomtree-mulls-new-stablecoin-as-us-money-manager-drives-toward-crypto